Category: Marketing Management

Meaning | 11 Reasons | Major Advantages of Branding

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Branding plays a crucial role in business and businesses can get huge advantages of branding. Product identification is an essential part of product management. Under which some selected marketing activities are performed, making product identification easy. Every manufacturer wants to differentiate their product from the manufacturer to identify it to the customers Value. For this…

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Marketing Management

Top 6 Branding Decisions and Packaging Decision | Strategy

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A brand manager, while managing, needs to make various kinds of decisions while managing a brand. We will discuss some of these decisions in managing and building a brand. A brand manager has to make the following decisions for brand selection & positioning in business. The branding decisions can be grouped as follows. 6 Major…

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Marketing Management

Top 4 Functions of Marketing Management

Posted on By Renu Saroha 1 Comment on Top 4 Functions of Marketing Management

Nowadays, marketing is an important area of study throughout the world. Marketing starts when you get the idea of launching any product in a specific market. For that, you test the market for the feasibility of the product. After that, design the product accordingly so that its supply & demand increases. To understand this concept,…

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Marketing Management