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The accounting process or cycle starts with identifying and measuring financial transactions. It is followed by recording the transactions and subsequent steps in the accounting cycle. It ultimately culminates in preparing the final accounts as financial statements, viz. “Profit & Loss Account” and “Balance Sheet”. Various steps are involved in an accounting cycle, and we…
Paraphrasing tools, often termed “article rewriters” or “rephrasing tools”, are online tools designed to rephrase textual content while maintaining the essence of the original message. AI paraphrasing tools have made significant wins in academic writing, offering researchers and students the necessary aid in comprehending and paraphrasing intricate information. In this article, you will know the…
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The objectives of financial accounting and the scope of financial accounting are to offer relevant, reliable, and well-timed facts about an employer’s overall financial performance and role. Financial accounting seeks to speak this information to various stakeholders, including buyers, lenders, authorities, organizations, and the general public. Top Objectives of Financial Accounting Objectives of financial accounting…
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According to Moller and Wilson, “Relationship marketing is about understanding, creating, and managing exchange relationships between economic partners, manufacturers, service providers, various channel members, and final consumers.” In this article, you will know the methods for relationship marketing. The various important aspects of relationship marketing are stated below: Methods for Relationship Marketing Different significant methods…
In the capital market, companies raise funds by issuing various financial instruments. These financial instruments/ securities represent a claim on another economic unit’s assets or income stream. These financial claims are held for expected returns. A financial instrument issued under a set of terms and conditions about the payment of interest, dividend to the holder,…
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Other definitions of mobile marketing include “delivery of any form of promotional or advertising messages to the customer over wireless networks” and “the use of mobile phones as a means of marketing communication.” In this article, you will know the importance of mobile marketing. Mobile marketing is “interactive wireless media to deliver time- and location-sensitive,…
The regulatory frameworks of the Indian securities market are primarily overseen and regulated by the Securities and Exchange Board of India (SEBI). SEBI is the statutory regulatory body established under the Securities and Exchange Board of India Act, 1992, to protect the interests of investors and promote the development and regulation of the securities market…
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A holistic method of advertising is integrated advertising communication which aims to ensure uniformity of the message and the complementary use of media. In this article, you will know the challenges in IMC. This concept protects both online and offline advertising channels. IMC is the most favorable way of promoting the products and services of…
The sample size in the study bears severe implications for the accuracy of the results. In this article, you will know the precautions need to determine sample size. This may adversely affect the objectives of the research. The sampling activity consumes the resources of the research. The sampling activity consumes resources too. If the sample…
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The Export-Import Bank of India is the premier export finance institution of the country, set up in 1982 under the Export-Import Bank of India Act, 1981. In this article, you will know the services of EXIM bank. The government of India launched the institution with a mandate not just to enhance export from India but…
